by evansfox | Sep 22, 2014
1. Identify guests who want to share, are having a romantic evening or are celebrating-all great opportunities to sell a bottle of wine or champagne. 2. Know your wine list so you can respond to objections and offer alternatives. 3. Serve wine immediately...
by evansfox | Sep 16, 2014
Q. Can I buy beer from a retailer out of state to resell? A. No, you must only purchase alcohol from NYS licensed wholesalers and distributors. Q. Can I buy from wine auctions for the restaurant? (Sootherby’s. Christies, Acker Merral) A. Only a liquor store with...
by evansfox | Jul 21, 2014
Waitstaff often take their appearance for granted. They may have one or two outfits and not have time to clean them often, food stains can leave residual discolorations, or repeated washing can take its toll on the fresh crisp look of the outfit. Many restaurants and...
by evansfox | Jul 21, 2014
The harsh reality is that most craft beverage entrepreneurs are learning to build their business the hard way. And many go broke doing it. Tracy Jong has developed a strong reputation for the successful representation of wineries, breweries, cideries, distilleries and...
by evansfox | Jul 14, 2014
Craft breweries have exciting opportunities to create new hybrid categories that combine wine and beer. This is especially good news for New York farm breweries and wineries, a unique category that allows these farm producers to sell both farm beers and farm wines. A...
by evansfox | Jul 14, 2014
It amazes me every time I see the numbers. No one I know favors chain pizza, having their own particular favorite independent pizzeria or even a local chain like Pontillo’s, Mark’s or Salvatore’s. Yet, these chains dominate the market in many ways. Many restaurant and...