by evansfox | Sep 2, 2026
How to Own Creative Content Prepared for You by Graphic Artists and Content Creators Logos, marketing campaigns, websites, and branded graphics are the essence of modern businesses. However, hiring a designer, photographer, or content creator doesn’t...
by evansfox | Apr 8, 2026
If you’ve spent years building your employer’s brand—appearing in videos, posting on social media, becoming the recognizable “face” of the company—you may assume that when you leave, your image leaves with you. In New York, that assumption is only partially correct....
by evansfox | Sep 5, 2025
Speakers, trainers, and consultants rely on original content to deliver valuable information, often through presentations, slide decks, training manuals, course videos, workbooks, and articles. These creative works serve as the foundation of a professional’s brand,...
by evansfox | Sep 3, 2025
Protecting a Trademark for Clothing: Source Identifier vs. Ornamentation Clothing brands face a distinct challenge in trademark law. Unlike breweries and distilleries, where the brand name on a label clearly serves as a source identifier, Apparel often features words,...
by evansfox | Aug 6, 2025
Can you trademark a cannabis brand? You may have some options you did not know about As the cannabis industry grows, branding has become essential for standing out in a competitive market. However, trademarking cannabis-related goods and services remains a complex...
by evansfox | May 29, 2025
New 2024 Rules on Descriptive and Generic Terms: Safeguarding Consumers and Upholding Trademark Integrity In 2024, new regulations were introduced to address the registration and use of descriptive or generic terms in trademarks, reflecting a growing need to protect...
