by evansfox | Jun 26, 2014
What is your guests’ need or desire for this particular visit? Asking the right questions to learn this key information is the skill necessary to sell benefits to the guest rather than a menu item itself. This is a genius technique. Here are some of his examples:...
by evansfox | Jun 18, 2014
Changes to required Information on Brand Labels of Alcoholic Beverage Products Sold in New York State Part One Effective March 26, 2014, ABCL §107 it requires that brand labels contain: The brand or trade The class and type of alcoholic beverage The net contents of...
by evansfox | Jun 18, 2014
To be profitable, your rent cannot exceed 10% of your revenues. Rent must include the additional rent you pay such as common area maintenance (“CAM”) charges, property tax charges, insurance charges and percentage rent.
by evansfox | Jun 18, 2014
Jon Taffer’s bar science reveals these indicators of a profitable business: Labor costs are less than 28% of revenues Beverage costs are less than 21% of revenues Rent costs are less than 10% of revenues Your profit margin should be at least 26% Your revenue should be...
by evansfox | Jun 18, 2014
Your first step is to determine if this review or story will natural fade away or is likely to snowball and cause lasting damage to your reputation in the marketplace. You must give the situation a non-emotional evaluation and in light of the fact that the...
by evansfox | Jun 5, 2014
Every day you read sad stories about restaurant and bar owners who are taken advantage of by landlords (for example, local businesses like South Wedge Colony Tavern and La Casa). Most people underestimate the financial value and impact of a commercial lease. With...
