Five Guys Unable to Get Website ADA Claims Tossed

A blind woman sued Five Guys claiming its website could not be used by blind customers and was in violation of federal ADA laws that apply to places of public accommodation. There were available technologies but the restaurant chain did not implement any of them on...

They Got a Trademark Registration. Why Can’t I?

Business owners whose trademark application is refused registration often find examples of other businesses who were awarded federal registration in very similar circumstances. There is a general policy that the Trademark Office be consistent in its administration of...

Buffalo Theory Beer is Latest Target of Sazerac

Sazerac is aggressively protecting its Buffalo Trace brand. They don’t even have a decision yet on the trial against Fetzer Vineyards trademark infringement when Fetzer used a buffalo image and the phrase bourbon barrel-aged” on its wine labels. This time, the target...

When Your Endorsing Celebrity Falls From Grace

Celebrity endorsements and collaborations can really boost sales of a product, especially in the craft beer and spirits industry. Followers of the celebrity will be introduced to your product, bringing a new customer base and potentially increasing your market to new...