Use of Dissimilar Goods as “Free Goods”

The Bureau of Alcohol, Tobacco and Firearms has reviewed its position, as stated in ATF Ruling 75-33, 1975 ATF C.B. 34, that “free goods” must be identical, with the exception of container size, to other goods purchased in order to be considered as part of...

Product Displays

Things of value supplied by industry members to retailers are prohibited, both by law (26 USC § 205 (b)(3)) and regulation (27 CFR § 6.41) under the Federal Alcohol Administration (FAA) Act, if the other elements of the statute can be established. Only those things of...

Tie-In Sales — An Unlawful Trade Practice

What is a Tie-in Sale? A tie-in sale occurs when an industry member requires a retailer to purchase a product that the retailer did not want to purchase, in order to obtain the product the retailer wants. Tie-in sales are a form of unlawful quota sales covered by the...

Liquor Laws and Regulations for Retail Dealers

1. General Retail dealers of distilled spirits, wine or beer must comply with certain requirements of federal laws and regulations. Failure to comply with these requirements carries severe penalties and renders the dealer liable to criminal prosecution. This...

Protecting Your Beer Brand Assets with Design Patents

Close your eyes. Can you picture the Coca Cola bottle? Can you picture the Absolute vodka bottle? That is powerful branding. Just hearing the name conjures up an image. Out of the hundreds of brands of beverages, you can identify these products on the store shelves...