by evansfox | Nov 3, 2014
Hard to believe, but even big companies like A&E forget to do trademark clearance searches before they launch new products. In this case, there was a federally registered mark for “My favorite color’s camo” (emphasis added). A&E started selling Duck Dynasty...
by evansfox | Nov 3, 2014
Trade dress is packaging, design and shape of a product that serves to identify its origin. The look and feel of a website can potentially be protected as trade dress, at least with respect to technical aspects that are non-functional. Courts have found the...
by evansfox | Nov 2, 2014
Thanks to Oprah Winfrey’s endorsement in 2000, UGG boots have risen to celebrity status in the shoe world. I can attest to the fact that most teens and tweens wear UGG boots with everything from shorts and skirts to yoga pants and jeans. Deckers Outdoor Corporation,...
by evansfox | Nov 2, 2014
Employees and key company executives have access to proprietary business information that can be key to the company’s market position. Protecting this critical information is top priority for any business. There are seven basic things any business can do to protect...
by evansfox | Nov 2, 2014
Black Bear Micro Roastery has coffee flavors named “Mr. Charbucks” and “Charbucks Blend”. Starbucks Corporation was not amused and sued the micro-roaster for trademark dilution and blurring. Although Starbucks did meet the standard for a famous mark, the court found...