by evansfox | Aug 18, 2016
Glass bottles are the legacy of the alcoholic beverage industry but they have well known drawbacks: Heavy Fragile Space inefficient Lower recycle rates, especially for colored glass Higher transportation costs Making a splash in the product packaging world is the...
by evansfox | Mar 20, 2016
Many employers download “standard” employment agreements from internet resources to use in their employee on-boarding process. In fact, some payroll service providers provide subscriptions to online forms collections as a value add to their payroll services. These...
by evansfox | Mar 20, 2016
Dan Aykroyd’s Crystal Head Vodka sued Elements Spirits for making a similar skull shaped tequila bottle with the KAH Day of the Dead Tequila brand. The bottle design is a protected trade dress since it serves as an indicator of source of the product in the same way...
by evansfox | Mar 20, 2016
Endorsements from celebrities can boost sales of craft beverage products. This success rate has prompted several celebrities to create their own booze brands. Just to name a few: Justin Timberlake- Co-founded 901 Tequila. Dan Aykroyd – Crystal Head Vodka Dave...
by evansfox | Mar 20, 2016
Private label arrangements can bring in new sales channels and revenue streams. However, a craft beverage producer should carefully evaluate whether such an arrangement is the right move for its business. Private labelling affords you the opportunity to reach larger...
by evansfox | Mar 20, 2016
Craft beverage producers take a significant risk in using product names that reference Native American Indians and their culture. Even when used with an honorary intention, this practice could lead them into hot water with claims of disparagement. The very public...
