by evansfox | Oct 30, 2014
Drinking craft alcohol is a lifestyle choice for consumers. Think about customers who drink Starbucks and those who drink Dunkin Donuts or other brands. Consumer research shows that brand identity motivates purchases, especially in the beverage market. The beverage...
by evansfox | Sep 16, 2014
Q. Can I buy beer from a retailer out of state to resell? A. No, you must only purchase alcohol from NYS licensed wholesalers and distributors. Q. Can I buy from wine auctions for the restaurant? (Sootherby’s. Christies, Acker Merral) A. Only a liquor store with...
by evansfox | Sep 12, 2014
What is considered a Growler? Any container used to sell a draft product to go. What can be sold in Growlers? Beer and hard cider only for off-premises consumption (Carry-out) Who supplies the growler? Customer or retailer To avoid violations of open container...
by evansfox | Aug 15, 2014
You are launching a new craft alcoholic beverage manufacturing business. There is so much to do, paperwork is at the bottom of your list. It is important, however, to create a record keeping system that keeps your operations in compliance with state and federal...
by evansfox | Jul 30, 2014
You can make whatever distilled spirit you like. The recipe is largely up to you as long as you use primarily New York farm and food products as ingredients (other than water). You can bottle the liquor you make for sale in containers of one quart or less You can sell...
by evansfox | Jul 21, 2014
The harsh reality is that most craft beverage entrepreneurs are learning to build their business the hard way. And many go broke doing it. Tracy Jong has developed a strong reputation for the successful representation of wineries, breweries, cideries, distilleries and...
