by evansfox | Dec 23, 2014
The October 2014 Liquor Authority Advisory is directed to barrel programs provided by manufacturers to liquor stores (retailers – not barrel programs for retail customers). The Liquor Authority authorizes this practice as long as (1) the service is available to all...
by evansfox | Dec 23, 2014
Business owners put their heart and soul into producing great products and services. Criticisms are taken to heart and hard to ignore. But should you respond? Ask yourself three questions: Will this criticism harm your business or reputation in a significant...
by evansfox | Dec 23, 2014
One of the important decisions a craft beverage producer must make is choosing a bottle design that will convey the brand’s character and stands out so customers can easily identify the product among a sea of other bottles on the store shelves and coolers. Trade dress...
by evansfox | Dec 23, 2014
Shitake mushrooms are a surprising product of the New York Southern Tier. Oak logs in the woods near a shady creek make optimum growing conditions. This offers Southern Tier farmers and woodland owners an opportunity to monetize their land and create a new revenue...
by evansfox | Dec 23, 2014
The Liquor Authority has declared that sports and music venues are a special situation when it comes to sponsorship by alcohol companies. They found that in those circumstances, the goal was to support the team or venue as a public place. Distinguishably,...