Blogs
First DTSA Verdict was for a Recipe Misappropriated by a Contract Manufacturer
by evansfox | Apr 28, 2017 | Copyright, Patent, Trademark
Almost a year ago, the federal Defend Trade Secrets Act ( DTSA) was adopted to strengthen protection for businesses whose proprietary data and information is misappropriated despite its affirmative efforts to protect it. Note that last part: in order to be accorded...
5 Steps for Spring Cleaning Your Brand Assets
by evansfox | Apr 26, 2017 | General Business, Restaurants & Bar
You may be doing some spring cleaning at home or in your yard as the winter seasons fades away. Now that tax season is over, it is a great time to to do some spring cleaning at your business. One project that can pack a big punch in your business is a regular program...
“Reserve” Variations May Not Be Protectable as Trademarks
by evansfox | Apr 24, 2017 | General Business, Restaurants & Bar
“Reserve” is a common term used in the hospitality industry by hotels and restaurants. Common terms are difficult to register as trademarks if they have a connection in the mind of the consumer to the product or service. In that situation, they take on a descriptive...
Simple Ways To Modify Your Popular Recipes To Be Healthier
by evansfox | Apr 3, 2017 | Restaurants & Bar
We’re always on an unending search for ways to improve the nutrition, lower calories and appeal to the healthier food movement without sacrificing the savory flavor and aroma of our favorite foods. Whether it is about eliminating ingredients or substituting them with...
Brewery Compensation
by evansfox | Apr 3, 2017 | Brewery & Cidery
As you build your brewing business, you will ultimately hire employees to help you with the daily operations workload. There will be employees working on the brewing side, helping in making the beer. Then there will be sales employees who will look after the sales of...
Can Event Space Add New Revenue Streams to Your Bottom Line?
by evansfox | Apr 2, 2017 | Brewery & Cidery, Craft Beverage Branding, Distillery, Restaurants & Bar, Retail Liquor License, Wineries
Craft breweries are popping up everywhere. As competition increases, breweries will need ways to differentiate themselves in their market. They will also need to identify new revenue sources with new and different products and services, especially ones that utilize...
The Legal Issues with Distillery Barrel Programs
by evansfox | Apr 1, 2017 | Distillery
Craft distilleries are often interested in introducing barrel programs. These can be a regulatory quagmire because distilleries generally can’t sell at retail to the public in the three-tier system. Distillery owners see others doing it but just don’t know how to do...
New York Farm Distilleries Have Advantage in Barrel Programs
by evansfox | Apr 1, 2017 | Distillery
Craft distilleries are often interested in introducing barrel programs. These can be a regulatory quagmire because distilleries generally can’t sell at retail to the public in the three-tier system. Distillery owners see others doing it but just don’t know how to do...
Fast-rising Healthy Fast Food Chains Evidence a Changing Customer
by evansfox | Mar 27, 2017 | Restaurants & Bar
The long and successful legacy currently enjoyed by the mega fast-food and drive-thru brands is expected to end soon. For decades, national chains such as Wendy’s, McDonald's, KFC, Taco Bell and Chick-Filet have been dominating the mainstream diet owing to their quick...
Perceived Value, Price, and Profitability: Command A Higher Price For Your Tacos With Strategic Ingredients
by evansfox | Mar 24, 2017 | General Business
Perceived Value, Price, and Profitability: Command A Higher Price For Your Tacos With Strategic Ingredients Customer’s value proposition is key to your brand’s bottom line profitability. To drive your brewery’s profits, you have to think about strategic ingredients...
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