Blogs
Should you be adding a non-alcoholic line of beverages to your portfolio?
by evansfox | Aug 15, 2017 | Brewery & Cidery, General Business, Restaurants & Bar, Tips For the Entrepreneur
Should you be adding a non-alcoholic line of beverages to your portfolio? The latest trend in the adult beverage world is non-alcoholic substitutes for our favorite adult beverages. This is an emerging industry trend, and it offers greater profit margins since excise...
How to File a Domain Name Dispute
by evansfox | Aug 15, 2017 | Copyright, General Business, Tips For the Entrepreneur, Trademark
You have a business name and have registered a trademark. You discover that someone has filed domain names using your brand and is cybersquatting on them trying to make a quick buck. Everyone knows this is illegal, but what are your options? The World Intellectual...
How Long Do I Have to Revive a Lapsed Trademark Application or Registration?
by evansfox | Aug 15, 2017 | General Business, Trademark
If there has been an unintentional abandonment or lapse in a trademark filing, it may be possible to file a petition to revive the dead application or reinstate a lapsed registration. Applicants and registrants can check the status of an application or registration...
Register Your Trademarks with Amazon for Protection Against Infringers
by evansfox | Aug 15, 2017 | General Business, Trademark
Amazon Brand Registry 2.0 provides a way for brand owners to register their trademarks and brand assets with Amazon to help in the policing and enforcement against infringers and counterfeiters. To qualify, the trademark owner must have a paid professional Amazon...
Budweiser Mascot the Center of a Legal Battle
by evansfox | Aug 15, 2017 | Brewery & Cidery, Craft Beverage Branding, General Business
Remember Spuds MacKenzie? Budweiser used the fictional character in the 1980s to promote its beer until critics complained the pet dog encouraged underage drinking by appealing to the youth market. (I admit, I was a high schooler and had some Spuds related...
Is it worth having a professional review my NDA?
by evansfox | Jul 31, 2017 | General Business
There are real and hidden perils in the use of NDAs. Using a DIY approach, you may not get the protection you think you are getting. The problem is that you won’t find out until it is too late to do anything about it. Don’t fall into the trap of thinking NDAs are just...
Warning to Alcohol Makers about Trademark Infringement
by evansfox | Jul 25, 2017 | Tips For the Entrepreneur, Trademark
When an alcoholic beverage brand owner creates a popular brand with distinctive and creative elements on its label design, competitors take a big risk in using any of those unique elements on their own labels. This is, even more, the case when the creative and...
Protecting Original Food Designs Is Easier and More Affordable Than You May Think
by evansfox | Jul 25, 2017 | Patent
Chefs bring so much talent and creativity to their art. Food presentation is often over the top. The chef’s hard work deserves protection from copycat competitors and he or she deserves to both control and profit from its use. The chef also deserves credit for being...
Colonial Williamsburg Foundation Took Customer Service Lessons From Delta Airlines
by evansfox | Jul 25, 2017 | General Business, Tips For the Entrepreneur
Colonial Williamsburg Foundation operates a historic venue with educational tours and programs. One of the educational tours includes the Shields Tavern where visitors can experience a recreation of life in the 17th Century. The establishment forced an 11-year-old boy...
Five Guys Unable to Get Website ADA Claims Tossed
by evansfox | Jul 25, 2017 | General Business, Restaurants & Bar
A blind woman sued Five Guys claiming its website could not be used by blind customers and was in violation of federal ADA laws that apply to places of public accommodation. There were available technologies but the restaurant chain did not implement any of them on...
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