Fast-rising Healthy Fast Food Chains Evidence a Changing Customer

The long and successful legacy currently enjoyed by the mega fast-food and drive-thru brands is expected to end soon. For decades, national chains such as Wendy’s, McDonald’s, KFC, Taco Bell and Chick-Filet have been dominating the mainstream diet owing to their quick service and low prices.  While they are changing menus to respond to the healthier food movement, healthy fast-food chains are slowly emerging.

Looking at what’s popular can inspire ideas for your own menu.  Here’s some of the trendy new comers.

Salad and Go

One up-and-coming fast-food chain that’s poised to attract attention of the many because of its salads, soups, smoothies, and breakfast is Salad and Go. This brand offers healthy options in the desirable drive-thru chains experience a new.  Currently, it has eight branches spread across Arizona with new ones expected across the US.


A fast-rising, automated vegetarian chain is expected to attract many customers, thanks to its 100% healthy foods and easy, revolutionary way of placing orders. Eatsa is possibly the only fast food store that is giving its clients a different experience while serving mainstream vegetarian food. You just order via your iPad and pick what you love in quinoa bowls from automated cubbies. There are just four stores right now but new locations are expected.  This labor saving business model is likely to be adopted by other business in the near future.

Dig Inn

A farm-to-table chain that is indeed changing the fast-food industry is Dig Inn. Dig Inn is a growing brand whose popularity is bolstered by its emphasis on locally sourced vegetables. Diners order pre-made mains and sit at the counter to enjoy their bite.  Of all the healthy fast food stores in the US today, Dig Inn is a standout because it has a strong partnership with local farmers and thus prices are relatively low. It was launched in 2011, and it has 14 branches in New York City and another one in Boston.


A ten-year-old Canadian fast food franchise is threatening to usurp the customers of KFC, Wendy’s, Pizza Hut and McDonald’s, thanks to its cheap and affordable salads, wraps, and bowls. It has 300 locations worldwide with a sizeable of them in inside airports, stadiums, and Target stores.

Others to look for include The KitchenetteEverytable and LocoL.  The Consumers are demanding healthier food options.  Not adding some to your menu will cause potential customers to visit a competitor.