When you want to change locations of your bar, restaurant, liquor store or the like, you must request permission from the SLA through a Petition to Re...
Effective use of your trademark: 6 ways to make the most of your microbrewery or microdistillery brand assets
Creating a brand image is an arduous task for a new niche product. Microdistilleries and microbreweries face a lot of competition against popular mass...
Using the Open Meetings Law update to your advantage in the SLA process
With the presidential elections now upon us, the general public is excited to either (1) finally put democracy to use by voting; (2) finally see and h...
Cuomo’s Beer, Wine & Spirits Summit – a boost or bust to the industry?
First yoghurt, now alcohol. What do these two have in common? Governor Andrew Cuomo. Last week, Governor Cuomo hosted a “Beer, Wine & Spirits Su...
Taking your business into the cloud: Virtual tasting event for wineries and microbreweries
Small wineries and microbreweries produce world class products but can be relatively unknown because of the limited budget and time available for bran...
Microdistilleries a growing trend in New York
Before 1920, distilleries were a prominent business in New York. Prohibition wiped out the industry, and the repeal of the eighteenth amendment made i...
NYS tax credit for microbreweries
A ruling in March 2012 concerning Massachusetts-based Shelton Brothers resulted in a huge change in New York State Liquor Authority policy that negati...