Location, location, location. Deciding where to locate is one of the most important decisions for any new business. As competition increases in the cr...
The Future of Bad Words in Craft Beer is Uncertain
At the same time as the U.S. Supreme Court ruled that the U.S. Trademark Office regulations against registration of disparaging marks was unconstituti...
Second Circuit Case Provides Insight to Beer Trademark Protection Strategy
Oregon Brewing Company has been producing Rogue Ale since the 1980’s and has sold Rogue-branded T-shirts, sweatshirts, and hats for just as long. Be...
Join the Discussion: What is the Goal for your Collaboration Beer?
There are many situations where a collaboration beer project can be a strategic move for a brewery or cidery. Here are a few: -Producing a beer that i...
Your Questions About TTB Policy, Answered.
May an industry member participate in a retailer-initiated marketing or promotional program that results in the industry member furnishing the retaile...
Questions and Answers on Unlawful Trade Practices Under the Federal Alcohol Administration Act
Does section 6.53 imply that all alcoholic beverage advertising in a ballpark, racetrack, or stadium by a wholesaler or producer is prohibited? No, th...
Protecting Your Beer Brand Assets with Design Patents
Close your eyes. Can you picture the Coca Cola bottle? Can you picture the Absolute vodka bottle? That is powerful branding. Just hearing the name con...
Beer Brand Battles
E & J Beer failed to keep its trademark registration current, leaving it vulnerable to a trademark attack. After being in business for more than 1...
Should you be adding a non-alcoholic line of beverages to your portfolio?
Should you be adding a non-alcoholic line of beverages to your portfolio? The latest trend in the adult beverage world is non-alcoholic substitutes fo...
Budweiser Mascot the Center of a Legal Battle
Remember Spuds MacKenzie? Budweiser used the fictional character in the 1980s to promote its beer until critics complained the pet dog encouraged unde...