I heard a veteran restauranteer’s theory for increasing profit margins. He raised lower-priced menu items more than the higher-priced menu items. Wh...
Participating in Wine & Beer Festivals
There are so many wine and beer festivals. Is it worth participating? How do you decide? Based on the experience of other wineries, we have some creat...
5 factors for defining your winery’s brand
One of my practice areas focuses on branding for wineries. A typical New York winery is operated as a labor of love and the owners rarely have industr...
Viticulture and downtown urban vineyards
With new emphasis on locavorism and sustainable living, urban farming is on the rise. Vacant land re-use can include not only urban gardens, but also ...
Cuomo’s Beer, Wine & Spirits Summit – a boost or bust to the industry?
First yoghurt, now alcohol. What do these two have in common? Governor Andrew Cuomo. Last week, Governor Cuomo hosted a “Beer, Wine & Spirits Su...
Impact of Finger Lakes businesses on the New York economy
In 1976, the NYSLA passed the Farm Winery Act, which allowed NY grape growers to operate small wineries. Since then, the Finger Lakes Region has sprou...
Rules for wine labeling
New York’s wineries are facing difficulties in selling their wine, not because their wines aren’t ready, or their wholesalers aren’t willing, or...