By Mark Combs, Cre8iveDept.com With every ad, brochure or email you send, you should be conveying, restating, or polishing your message. Yes! You, in ...
8 Trade Show Mistakes That Cost Exhibitors
By Mark Combs, Cre8iveDept.com What do you invest in your trade show? There are booth cost, training, shipping to the show, giveaways, promotions, and...
Where do I file my d/b/a?
If you own a business and are using a trade name (doing business under an assumed name, commonly known as “d/b/a” or sole proprietorship) or if yo...
Discovering the “ideal client”
My business coach Tom Chapple recommended The Sandler Rules by David Mattson. This book is an easy read and is suited for business owners and employee...
Publicity on a shoe string budget
Start-up businesses and small companies have limited resources for publicity. While social media and blogs are the newest ways publicity can be genera...
Fifty shades of a business relationship
Curiosity got the better of me and I had to see what everyone was talking about: who was Christian Grey? What draws everyone to Fifty Shades? Rich, po...
Inspiration from and gratitude to my business clients
I make a point of spending my time with creative and successful people. I watch people take a risk to turn what they love into a business. Passion mus...
Giving employees an incentive to perform well
One of the hardest things any business owner has to deal with is how to encourage employees to work hard and produce good results. When you own the bu...
When your partner isn’t carrying his financial weight or responsibilities
You find someone with similar interests and have a great business idea. You go down to the County Clerk to file a Certificate of Partnership (Assumed ...
Warning for restaurants and hotels: what you should know about wage and hour laws in the Fair Labor Standards Act
In an article in the NY Daily Record in May, Steven Carling advised restaurants and hotels in Western New York to take extra precautions that the Fair...